B2B organizations often have complex buyer journeys with multiple sales channels. Even where digital channels are prioritized over traditional face-to-face contact routes, there are challenges compared to the B2C counterpart. Techwave understands that when working with B2B customers, not only do they want to individually connect to suppliers over multiple sales channels, but they
Our previous design guide blog post talked about core UX/UI best practices in building digital commerce platforms; this article extends this guidance with a deeper dive into the specifics of good design principles in the buyer’s journey from viewing your products online to becoming a customer and completing a purchase – and what should happen
Our last thought leadership article discussed the challenges around, and some of the solutions for, delivering superlative Customer Experiences in the B2B digital commerce sector. When working on B2B e-commerce platforms in the enterprise space, it’s often easy to get lost in engineering and the effort to launch a high-performance, high-availability platform for large-scale commerce
Headless Commerce has been around for some time, and many of its concepts are not entirely new. Still, in a digital commerce market in which organizations increasingly need to stand out from the competition, deliver exceptional customer experiences, and battle for their share of customer loyalty, market allocation, and brand awareness to maintain revenue, the
‘Tis the season of Black Friday, Cyber Monday, and the pre-Christmas shopping rush. All too soon to be followed by January sales. As an online retailer you’ll be looking forward to the revenue opportunities that this time of year brings: boosts in customer traffic, online sales and product purchases. But this time of year can
Investing in, and implementing, Enterprise software platforms such as SAP CX represents a significant business decision for an organisation. Software licenses, implementation and development costs, and building the infrastructure and systems integration required can be a substantial capital investment. But this is not the end of the story, and organisations need to recognise and balance
The evolution of FinTech (Financial Technology) drastically transformed the way traditional financial institutions – insurers and banks functioned. To thrive, global companies, retailers, and large tech giants realized the need to reinvent the value chain of financial services. We have come a long way from conventional financial services to FinTech. The future of finance couldn’t
When talking to our clients and customers at Techwave we hear consistent messages and themes developing around the deployment and management of SAP Hybrid and SAP CX as an enterprise commerce solution. Maintaining an up-to-date platform and keeping up with the newest releases; keeping the platform always up and always available; scaling and maintaining the
SAP’s latest upgrade is allowing customers to enjoy improved user experience, streamlined transactions, real-time data, flexible APIs, and host of new functionality. That’s why SAP customers are now moving to implement SAP S/4 HANA solutions. This cutting-edge update is poised to take Enterprise Resource Planning (ERP) to the next level. And that makes migration to
This is going to start with a dark truth derived from Cisco chairman John Chambers, “at least 40% of companies will die in the next 10 years. ”This is in response to the digital transformation that is sweeping businesses by storm. Those that are refusing the technological route, are being left behind in the dust